Art Director
Visual Designer
Motion & Animation

marisol's cat
marisolcb.com portrait
marisol's cat
ABOUT –
ABOUT –

Multi-disciplined creative professional, with agency background, and 9+ years experience as a creative director, art director and motion designer. I love to develop creative solutions for all digital media outlets. Passionate about 3D and animation as a new adventure. Bilingual and bicultural, English and Spanish.

Experience

freelance

Art Director | Multidisciplinary Designer

●  Art director for client projects, leading visual design from start to finish
●  Lead brainstorming and concepting sessions according to client brief
●  Create storyboards and mood-boards to direct project development and execution
●  Explore a range of visual directions such as branding, graphic design, layouts, color theory and typography
●  Develop design systems to communicate brand narrative
●  Strategic and creative video editing and animation to tell compelling and engaging stories
●  Adobe Creative Cloud suite, Figma, Spline, After Effects

Captura group - marketing agency

Art Director

●  Work in a creative agency setting
●  Develop strategic and effective creative solutions according to briefs from multinational brands such as Kellogg’s, Unilever, Pringles, Keebler, Knorr, Ponds, Dove, and more.
●  Deliver compelling visual design through UI/UX, media banners, video, social media, and advertising campaigns
●  Collaborate across teams to execute on the creative strategy from idea, to concept, to final product
●  Manage a team of designers by providing art direction, design feedback, and implementing collaboration methods to ensure efficient workflow
●  Lead client projects and successfully pitch to acquire clients and generate new business

captura group - marketing agency

Visual Designer

●  Develop campaigns for social media channels for a variety of brands from multinational companies
●  Bring creative solutions by applying design best practices
●  After briefing, collaborate with interdisciplinary teams of designers, content writers, strategists and account managers
●  Work in fast paced environment and meet tight deadlines
●  Create and design graphic layouts, templates, and animations for social media channels

Software

dESIGN & PROTOTYPING

  • After Effects
  • Premier Pro
  • Illustrator
  • Photoshop
  • Webflow
  • Figma
  • Spline
  • Blender
  • Cinema 4D (currently learning)

Courses

  • High fidelity prototypes in Invision Studio
  • Information architecture for a better UX
  • Character animation
  • 3D Character Illustration

Key Skills

  • Experienced in directing and mentoring other visual designers
  • Great understanding of mobile, social, and web platforms
  • Manage time efficiently while multitasking
  • Strong conceptual and production skills
  • Solid understanding of user-centered design principles and best practices
  • Strategic thinking
  • Public speaking
  • Solid organizational skills & detail-oriented

Education

university of Baja california (UABC)

BFA: Visual Communication

2004–2008